Marketing Communications
The Vitra Project
A family business in its third generation, Vitra follows an environmental, cultural and commercial mission. The Swiss company designs furniture for living, working, learning and collaborating.
I supported the global Vitra marketing team to ensure visual coherence, while creating regionally relevant and impactful communication design solutions. The marketing communications encompassed conceptual, narrative-driven pitches, technical capabilities, and templated product decks designed to enhance sales conversions.